Monday, February 2, 2015

Green World Rising (1) Carbon


CARBON is the first film in the Green World Rising Series.
Carbon is narrated by Leonardo DiCaprio, presented by Thom Hartmann and directed by Leila Conners. Executive Producers are George DiCaprio, Earl Katz and Roee Sharon Peled. Carbon is produced by Mathew Schmid and was written by Thom Hartmann, Sam Sacks, Leila Conners and Mathew Schmid. Music is composed and performed by Jean-Pascal Beintus and intro drone by Francesco Lupica. Carbon is produced by Tree Media with the support of the Leonardo DiCaprio Foundation.
I don't buy into sweeping rhetoric (An ancient menace was created) or subjugated logic (They frack, they mine, earning astronomical profits).  DiCaprio means to light a fire under our feet, so that we act in the service against carbon extraction and production and so that we fight the fight against climate change.  I imagine such a tact by a celebrity does the trick, and some people are prompted to take action.

Nevertheless, I agree with the push to put a price tag on carbon pollution.  It may be too complex and even too abstract to change the corporate mindset of Big Oil, but their business practices is like any behavior:  that is, subject to change.  In the best case scenario, corporations are moved to reduce their carbon footprint, in order to avoid carbon tax.  In the best case scenario, they renew and redouble their efforts at tapping renewable energy, mainly because it has become costly to keep producing carbon.  This is the stuff of BF Skinner, who showed that reinforcement drove desirable behavior and that punishment kept undesirable behavior at bay. 

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